A rational way for B2B companies to engage in communication with young people, based on Kyocera’s anime project…

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A rational way for B2B companies to engage in communication with young people, based on Kyocera’s anime project…

京セラのアニメプロジェクトから考える、 B2B企業が若者コミュニケー ションに取り組む合理的な …
京セラ発オリジナルアニメについて、同プロジェクトをサポートしている電 通若者研究部の湊康明氏が、京セラ広報室長の吉川英里氏に話を聞きました。

A rational way for B2B companies to engage in communication with young people, based on Kyocera’s anime project…
Yasuaki Minato of Dentsu’s Youth Research Department, who supports the project, spoke to Eri Yoshikawa, head of Kyocera’s public relations office, about Kyocera’s original anime.
*Translated using Google’s automatic translation function. If there are any mistranslations, please contact us.

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