Konosuke Matsushita’s insight from 70 years ago – Developing marketing strategies for tourist destinations themselves – Asahi Shimbun Digital
松下幸之助70年前の慧眼 観光地みずからがマーケティング戦略を – 朝 日新聞デジタル
「注意しないといけないのは、インバウンド対策だけが、解決すべき観光の課題であ るように思ってしまうことです。集中の問題を外国人観光客だけの問題にす る…
https://www.asahi.com/articles/ASS7K240TS7KUPQJ00GM.html
Konosuke Matsushita’s insight from 70 years ago – Developing marketing strategies for tourist destinations themselves – Asahi Shimbun Digital
“What we need to be careful of is not thinking that inbound tourism measures are the only tourism issue that needs to be solved. Making the problem of concentration only a problem for foreign tourists ;…
*Translated using Google’s automatic translation function. If there are any mistranslations, please contact us.
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