Research is “value creation” – Nikkei Cross Trend

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Research is “value creation” – Nikkei Cross Trend

リサーチは「価値創造」だ – 日経クロストレンド
マーケティングでN=1がブームになるなど、定性調査の重要性が増す今、多様化する 顧客を理解し、新たな価値を生み出すためのリサーチを探る。
https://xtrend.nikkei.com/atcl/contents/18/01034/?i_cid=nbpnxr_index

Research is “value creation” – Nikkei Cross Trend
Nowadays, with the N=1 boom in marketing, the importance of qualitative research is increasing, and we explore research to understand diversifying customers and create new value.
*Translated using Google’s automatic translation function. If there are any mistranslations, please contact us.

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