Older influencers are gaining popularity one after another, new trends in US SNS – Nikkei Cross Trends

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Older influencers are gaining popularity one after another, new trends in US SNS – Nikkei Cross Trends

人気に火が付く高齢インフルエンサー、続々誕生 米国SNSの新潮流 – 日経クロストレンド
米国のSNS新トレンドは、「グランフルエンサー」と呼ばれる高齢インフルエ ンサーの活躍。その影響力には企業も注目している。拡大を続けるクリエイター…
https://xtrend.nikkei.com/atcl/contents/18/00693/00025/?i_cid=nbpnxr_top_tre

Older influencers are gaining popularity one after another, new trends in US SNS – Nikkei Cross Trends
A new SNS trend in the United States is the active participation of older influencers called “grandfluencers.” Companies are also paying attention to its influence. Creators continue to expand…
*Translated using Google’s automatic translation function. If there are any mistranslations, please contact us.

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