Mr. Satonao and Mr. Tokuriki discuss what are the limits of marketing indicators? Possibilities of new index “Customer Happiness”

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Mr. Satonao and Mr. Tokuriki discuss what are the limits of marketing indicators? Possibilities of new index “Customer Happiness”

さとなお氏と徳力氏が議論、マーケ指標の限界とは? 新指標「顧客幸 福度」の可能性
「日経クロストレンドFORUM 2024」では、同指標を開発したファンベースカ ンパニーの会長でコミュニケーション・デザイナーの佐藤尚之(さとなお)氏に、 note…
https://xtrend.nikkei.com/atcl/contents/18/01013/00013/?i_cid=nbpnxr_child

Mr. Satonao and Mr. Tokuriki discuss what are the limits of marketing indicators? Possibilities of new index “Customer Happiness”
In “Nikkei CrossTrendFORUM 2024″, we asked Satonao Sato, a communication designer and chairman of Fanbase Company, which developed the index, to give a note …
*Translated using Google’s automatic translation function. If there are any mistranslations, please contact us.

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